Mōmi Baby Bottle
Charlotte, NC
“Momi's babypace® breast-like bottle sets are recommended by professionals to help establish, restore, strengthen and preserve your breastfeeding relationship while offering your child a bottle.”
Content Writing for SEO Advancement
“The Correct Way to Introduce a Pacifier to a Breastfed Baby, According to the American Academy of Pediatrics”
“Is My Baby Getting Enough to Eat? Baby Ounce Feeding Chart”
“How to Store Breast Milk and Formula Safely, According to the CDC”
“Everything You Need to Know About Cleaning, Sanitizing and Safely Storing Baby Bottles”
“Breastfed Baby Refusing a Bottle? Try These Tactics”
“How to Supplement with Formula (ELF), and Breastfeed Long Term”
Email Design Planning, Design and Execution
Print Brand Materials
Tri-Folded Welcome Packaging Insert
Greeting customers when they opened up their Momi delivery, I designed the layout and creative for this tri-fold pamphlet that welcomes new customers and provides information. (Note, the current view above is the pamphlet unfolded, as it was sent to the printer.) Each panel needed to flow so that a customer wasn’t overwhelmed with information, and package a large amount of text in way that isn’t overwhelming.
Customer Referral Sticker Inserts
These stickers were designed to be included in each order to encourage customers to make a referral. Their bright, bold design grabs your attention and directs you to the QR code.
Brand Guidelines Overview
This 14-page Brand Guideline Document was a tool for Momi to use when dealing with contractors, advertisers, web designers, photographers and digital marketers. The design is in an easy to follow format and gives real-life examples and clear instructions so that their brand would remain consistent, authentic and clear.
Social Media Content Creation & Management
Tasks Included:
Establishing a visual brand identity from scratch that would allow for immediate recognition from customers. As you can see, most photos followed a purple and cream color pattern with pops of pink. When reposting images, creating graphics or showcasing product, all social content was created to feed into this visual style.
Creating graphics and tips to highlight the subject matter of the client.
Posting daily content and engaging with our audience.
Growing accounts from zero to 2K followers.
Social Media Graphics
A sampling of graphics created for social media to educate or humor our customer base.
Carousel Graphics
Each carousel graphic was a series of posts highlighting a topic affecting breastfeeding and bottle-feeding mothers.
Bottle Feeding Tips
Lifestyle & Product Photography
High-quality photographs for marketing materials.
